How the 10 Worst 4 marketing orientations Fails of All Time Could Have Been Prevented

https://periodicos.ufpel.edu.br/ojs2/index.php/dissertatio/user/viewPublicProfile/133787

The acquisition funnel, or getting funnel, is a purchaser targeted advertising and marketing model which illustrates the theoretical buyer journey towards the purchase of a product or service. In 1898, E. St.